TDE’s Punch Talks on Kendrick’s “Control” Verse: “He’s Pac and Biggie”


In an appearance on Math Hoffa My expert opinion podcast, TDE president Punch broke down his take on Kendrick Lamar’s iconic verse on Big Sean’s 2013 track “Control.”

From his perspective, Punch said he and Kendrick talked about the general atmosphere in the hip-hop community at the time. They came to the conclusion that everyone was “friendly” to each other, which ultimately inspired Kendrick to deliver such a punchy verse. “He told me he wanted to give Sean another verse, but Sean was like, ‘No, keep it,'” Punch said at 1:10 above. “Competitive MC stuff, I don’t know if that was the best decision.”

Punch knew it wasn’t a mistake to post the verse when he saw former Chicago Bulls coach Phil Jackson tweeting about it. “We knew it was huge, Kendrick didn’t understand the impact because he was touring overseas,” he continued.

Punch was then asked by Hoffa about the meaning of the “King of New York” bar, especially since Kendrick also proclaimed himself the King of the West Coast on the song.

“He said he was Pac and Biggie,” he said. “He said, ‘I’m the king of New York and the king of the coast’, he’s talking about the west coast.” It was later pointed out by a co-host that many perceived the New York part of the line as a reference to the drug lord character Frank White, played by Christopher Walken in Abel Ferrara’s 1990 neo-noir. king of new york. “It was a Kurupt bar, originally, because Kurupt said that and Kurupt was referring to him being Frank White,” Punch added. “So Kendrick would praise that and take it in his own direction.”

Elsewhere in the interview, Punch talked about all the responses the verse has inspired. “I listened to them all,” he said, while noting that Joe Budden “could have” posted his favorite answer. “It was funny for us. We literally sat back, like, ‘Ha! The niggas are crazy. Look, they’re all answering back. This is crazy.'”

Just days after “Control” arrived, Budden dropped “Lost Control” on which he suggested that Kendrick calling himself the King of New York was tantamount to spitting on Biggie’s grave. In 2013, per HipHopDX, Kendrick praised Budden, but said his favorite response came from King Los.

In a recent interview with Complex, Punch spoke about Kendrick’s departure from TDE following the release of his latest album, Mr. Morale and Big Steps. Many fans speculated that when he left the label there may have been some bad blood between him and Kendrick, but he said that was definitely not the case.

“People can feel and think whatever they want, but in this particular situation, the goal is to train an artist for what they want to do,” he said. “That’s what he wanted to do, so we helped him get there. It’s not a negative at all. It’s actually a positive, because he’s progressing. He’s going from one stage to the other about how he sees his life and career progressing. You’re not here to hold someone down forever. You walk in, do what you set out to do, and then keep moving forward.

Watch Punch’s interview on My expert opinion above.

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